Showing posts with label mobile app marketing. Show all posts
Showing posts with label mobile app marketing. Show all posts

Tuesday, 19 September 2017

How To Find Resource To Turn Your App Idea into Reality With These Simple Steps

One tap on the Apple App Store or Google Play Store gives you an access to a plethora of apps in every distinctive category. In case you are someone from IT domain, you are absolutely aware of the importance of choosing the best mobile app development company for turning your exceptional mobile app development idea into the reality.

With so many mobile app development companies out there, choosing the best resource is really challenging. Even if you have made a choice, there is no definite formula that could help you succeed in the plan. That makes it important to research on your requirements and find the best resource. Here is more on how to get through the research.

Tips to Find the Best Mobile App Developer :

Devote Your Time to Research
After you are sure about your app idea, it is now time to verify if the idea has been utilized earlier? Also, make a list of questions to consider while your search goes. Find out who is your target audience? What do you want them to gain from your application? In what ways your app is different from others? A primary research can help you get the answers to all the above-illustrated questions.

Determine your Budget


It is vital to have an idea about your budget. This pre-defines your requirement of selecting the best mobile app development company under the budget. However, how much does an app costs is never an easy question to answer. But having the idea on your budget would help to give a rough idea to the mobile app developer to opt for the techniques available under the budget. It is always the best practice to talk about the requirements you need for your mobile application.

Talk With The Developer

Discuss your research with your mobile app developers to give them a rough idea of your application. It is always good to talk to your developer as much as possible, explain them about your target audience and the research idea you would like to develop your apps on. An experienced mobile app developer will guide you towards the right direction in order to get your app developed as per your requirements. 

The Conclusion

Taking your app idea to the next level is only possible with the assistance of experienced mobile app developers. However, if you are searching for an ideal mobile app development company, devote your time to finding companies having some good years of experience in the similar domain. Experienced resources are sure to offer desired output.

Tuesday, 18 July 2017

Microservices: Indispensable Approach to Mobile App Development


In today's highly competitive market, it is very important for your company to quickly react to the changes that takes place around you. However, the saddest thing is that your apps which were once high-performing are now turning to monolithic legacy apps. It is crucial to address the fact that enterprises used to rely upon proprietary apps long before smartphones became ubiquitous. These apps include CRM, ERP, medical records, database apps and many more. Any kind of change to these monolithic mobile app development needs time-consuming and costly redevelopment. In addition, there will be a need of redeployment of server-side code and testing.

On the other hand, you cannot get rid of these apps or cannot start from scratch. You should note that your apps become too huge for several other Mobile App Developers to completely understand. As a result, incorporating new features or fixing bugs becomes tough. Now, the million dollar question is how to adopt the lean development practice by avoiding the risk and cost of re-developing? The solution is to opt for Microservices that are emerging as an architectural design pattern that offer agility as well as scalability to apps with the help of cloud platform and Technology.

How can Microservices Approach Make Mobile App Development Easier?

Allow Independent Release

There is no denying that there are different components that runs the whole system and different mobile app developers work on different parts of the system. In a monolithic system, deployment of a component separately is tough. However, with Microservices approach, you can have independent releases as well as deployment of components. The best thing is that each service of the component can  be tested and deployed quickly. Moreover, testing of smaller bits of codes and continuous deployment can be easily done .

Less Mobile App Development Cost 


It is believed that overtime this approach decreases the cost of mobile app development. If there is a need to rebuild or upgrade a Microservice, you don't have to redevelop the entire app. You just have to work on the part that needs modification.

Hassle-Free Scaling 

Different components of mobile app development have different requirements. There is nothing wrong in saying that some functionalities need more memory, whereas some require more computational resources or database access. In addition, some may need third party services or increased network bandwidth. When you are using Microservices architecture, you can put components in an appropriate environment so that they can scale properly.

Outages Don't spoil The Whole System 

In monolithic applications all modules run within the same process. If there is any kind of error in any module, then this brings down the whole process. However, Microservices are built and deployed independently. When there is outage in one area then the whole system will not get affected. You can even continue providing qualitative services through an outage.

Wrapping Up

A large number of Mobile App Development Companies are adopting Microservices Architecture pattern because of being the best choice for complex mobile app development services. Experts see Microservices as a revolutionary technology. Now, you have an option of reaping utility as well as value from this amazing and innovative way of building mobile apps.

Tuesday, 27 June 2017

An Insight Into The World Of Media Apps


 Media app streaming is the new buzz in the Mobile App Development industry. Smartphone users are now glued on their phones more than ever, which offers an exciting opportunity to the companies to develop such applications. Such applications have made their own appeal among the audiences as they provide a personal viewing experience to the users.

Small screens are preferable when it comes to getting an exceptional user experience from the applications. The tentative number of smartphone users by the end of 2020 is expected to grow 6.1 billion. This means nearly 70% of total population on earth will have its own medium of communication  in the form of mobile phones.  

This is an exciting news for all the Mobile App Development Companies out there in the market. An exceptional app browsing experience from these companies could help in elevating the overall experience of the users. And, an exceptional user experience could count for the complete success of the application.


The Parameters to Develop Quality-Centric Media Apps

The Quality of Visual Content

The quality of the streamed content matters a lot. The aim is to keep the users engaged in the videos, which is possible only when the video quality is up to the mark. Additionally, the quality of streamed content depends upon a number of factors including, frame, screen resolution, the network connectivity and much more to it. Encoding of the programmed app also matters when it is about elevating the quality of visual content.

Embedding VR in The Media Application



The world is getting more close to Virtual Reality today. Users daydreaming is now scaling up to the reality with a simple box taking up the users to a whole new world. Because of the same reason, the visual media applications are getting a huge popularity among the users. A lot of media app development companies are now investing in the same direction.

The Role of Technology
  
It is of course the adoption of improved technological tools and innovative methods that we are able to experience the exceptional benefits. There are a number of improved tools that we use today for experiencing the apps through its best versions. As the developers have got access to the best app development and designing tools, it is easier for them to create the innovation with media apps.


Netflix on Mobile Apps

Netflix presents one of the finest examples of video streaming. It has managed it extremely to deliver the content of great quality. The content is streamed greatly on a range of mobile devices. Such an streaming has become possible only because of encoding practices in order to optimize the videos.

In The Conclusion

For now, the media apps industry is growing prominently. The inclusion of the latest Technology is helping it more prominently to develop like never before. With the use of such innovative methods, there is a long way for these apps to grow in the future. And, there is no denial from the fact that media apps will become the best medium to reach to targeted audience.

Wednesday, 15 February 2017

Qualities that Make you an Exceptional Mobile App Entrepreneur

 
The business of app marketing companies have come to a point where a new app is released every single day. The outstanding practice of generating leads from this business is one of the attributes of successful mobile app entrepreneurs. The article is going to talk on the habits that successful app entrepreneurs have in common. 

mobile app enterpreneur

At one hand, where app marketing holds prominence, getting extended visibility for the business from the same practice is something that successful marketers never miss. It is one among the several qualities that leading app entrepreneurs must have. Here is more about the habits that are sure to lead you to the race of successful mobile app entrepreneurs. 

A thorough knowledge of the app store

Entrepreneurs indulged in mobile app marketing must eat, breathe and sleep in the mobile app development space. Additionally, app marketing trends are changing with a lightening speed, which in turn makes it mandatory for entrepreneurs to have complete knowledge about the same. 

Studying the trends of app store in a daily basis is a helpful practice to begin your journey of being a well-renowned app entrepreneur. For every professional, it holds importance to understand the hits and misses. Also, it is equally important to know trends that are working and those that are not.

Learning from the app development strategies that go wrong

Mistakes teach us new experiences & it goes exceptionally well with the app strategy that go wrong many times. Let the learning teach you new lessons that you can opt for creating an innovative client centric application. Learning from other’s mistakes is a great way to add on skills to your knowledge.

Also, keep studying the apps that are ranked top along with those that have lower downloads. Every app is a new case that can add more understanding about new trends, recently created themes, game mechanism and much more from the technical aspects.

The promotional activities

Quality apps have the potential to promote themselves and what if your business gets promoted additionally? It is one of the approaches that successful entrepreneurs work on while releasing the app with additional promotion. Well, the key factor to keep an eye on is the strategy you are going to work on. 

Promoting an app is important also so that users can be aware about the same. It is only possible for the users to download an app in case they know its existence. Alternatively, a well-versed app entrepreneur will always get the most out of such chances through additional app promotion techniques.

Team management remotely

Mobile app development has gone global today and thus you have designers from one country, developers from other location and the customer support service is coming from a third location. In such a scenario, app entrepreneurs must have the potential and the required skills to manage their team from remote locations. 

For the same reason, it is important for the app entrepreneur to understand how that particular human component is progressing in the required area. Working with remote resources saves you a great deal of money, efforts and make exceptional workforce available at a fraction of cost. 

The bottom line

This is all about the constructive habits that an app entrepreneur can adopt not only for being successful but also for providing additional visibility for the business. The approach is sure to boost your credibility and help business achieve new goals. What’s more is required to earn success in the business.

Appdexa is a global marketplace that uplifts the visibility of top mobile app marketing companies by offering suitable leads to them. The platform narrows the space between the companies and the clients. 

Monday, 23 January 2017

Exceptional Measures for Successful Mobile App Marketing

 

Having a mobile is like holding a business and for its successful growth, nothing but mobile app marketing measures can help exceptionally well. Marketing is a wider term that includes a number of efforts to be done with the right approach at the right point of time in order to take the marketing campaign to the next level. 

mobile app marketing


Being a user, you must be knowing the weightage of branding. If products are not branded or marketed well, users won’t get any information about the same and this is something that harms the marketing campaign of a product. Hence, it is important to do some serious efforts and invest your time for running a successful mobile app marketing campaign.

When it is about marketing, advertising on a number of platforms is the key. Be it the social media platform, creating a website or using the push notification technique, it is important to include all these advertising modes when your are indulged in mobile app marketing.

In order to ensure you are doing marketing the right way, follow these hacks for the same. 

Creating website

It is not a hack typically but having a website is important to generate organic traffic and letting the users know about your app. Websites are the best resources to generate initial user traffic. Asking the users about their emails at the time of signing up and using the same referrals as future leads will help the business to grow further. 

Let your website brimming with the details of the app, its benefit for the users and why it stands in the first place among the list of other exceptional apps. The key consideration is to explain the user the role of your app in making the their lives easier. In case they are convinced, it is directly going to benefit your apps.

Performing ASO

ASO or app store optimization is the technique of ranking your app higher in the app store. There are certain techniques including white hat as well as black hat SEO techniques that could help your app rank exceptionally well among other apps. However, black hat ASO techniques are not the right way of promoting an app

Textual and visual ASO are the two distinctive approach that can be used for performing the technique. Textual ASO is all about focusing on keywords, descriptions and meta tags. Visual ASO, on the other hand, is sharing app screenshots and app preview videos.

Managing reviews

Reviews play a very prominent role in delivering traffic towards your website. The more the count of positive reviews the more users you have. Because of the same reason, it is important to offer exceptional user experience through your app so that users can write positively about your app.

To get those much needed reviews from the users, make it your habit to ask about the services once you have delivered the same. Never interrupt in the user experience by asking them questions related to your services when they are still browsing or are in the middle of ordering something.

Conclusion

As we have discussed above, having an app is managing your own business and thus there is nothing better than supervising the same in the most professional manner. If none of the users know about it, they are never going to pay for the same that will of course harm your business in the long run.

Being the new age marketplace, Appdexa is focusing to build a platform where users can easily connect to the businesses that are providing assistance as the top mobile app marketing companies to the global audience on a larger platform that too affordably.